Microsoft’s Xbox Series X trademark application reveals new console logo

OSTN Staff

Microsoft's Xbox Series X trademark application reveals new console logo

UPDATE: April 22, 2020, 4:25 p.m. EDT A Microsoft spokesperson responded to our request for confirmation about the Series X logo: “As we develop new products and services, we periodically file trademarks that may contribute to their future. That said, trademark filings are not indicative of final imagery. We have nothing further at this time.”

The original story is below.


Not only does the upcoming Xbox Series X console depart from previous consoles in terms of size and shape, it also appears to be coming with a brand new logo.

Microsoft filed a trademark application on April 16 to register a new Series X logo, which was spotted by the Xbox Series X subreddit Tuesday. The logo, which is being registered for all possible uses imaginable, has the word Series written out vertically next to a large X that looks quite a bit different from the circular Xbox X logo we’ve been accustomed to since the Xbox 360 launched in 2005. Read more…

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