Business

The Brand Investment in Esports Report

ESPN's Collegiate Esports Championship
Houston, TX – May 10, 2019 – George R. Brown Convention Center: Anthony Fera of Maryville University competing in Overwatch (Photo by Phil Ellsworth / ESPN Images)

Esports viewership is on the rise.

Thanks in part to streaming services such as Twitch, the number of esports fans globally is anticipated to surge 59% over the next four to five years.

This rapid expansion, coupled with the tendency for esports spectators to be younger and more receptive to sponsorship, is driving brand investment into competitive gaming.

In The Brand Investment in eSports Report, Insider Intelligence details the explosive growth of the eSports audience, and breaks down the different channels brands can take to reach eSports fans.

This exclusive report can be yours for FREE today.

Read the original article on Business Insider

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