Remember when Snapchat created the Stories format and then every company under the sun copied it? Well, as it turns out, some were more successful than others at that. Facebook’s Instagram, for example, overtook Snapchat a long time ago and it’s not looking back.
Twitter, on the other hand? It just announced that it’s killing Fleets. What do you mean you don’t know what Fleets are? They’re Twitter’s Stories. Or, rather, were. Not anymore. In an interesting twist, it turns out that some social networks may be more fitting for the Stories format than others, and Twitter ain’t it, as they…
Powered by WPeMatico
