Instagram borrowed the short-form video format from TikTok and rebranded it as Reels. Now, the Facebook-owned platform is looking to clone another one of TikTok’s ideas.
Instagram is borrowing another idea from TikTok
The social media giant has announced that it’s in the process of testing a TikTok-like vertical feed for Instagram Stories, a feature that was rather ironically borrowed from rival Snapchat.
The social media giant has announced that it’s in the process of testing a TikTok-like vertical feed for Instagram Stories, a feature that was rather ironically borrowed from rival Snapchat.
Alessandro Paluzzi was the first to spot the new feature and his screenshots reveal a fairly simple UI that informs users about the new ability to scroll vertically to view Stories.
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