Finding the best Black Friday deals isn’t always as simple as it seems. With every major retailer running their own version of the massive sale, figuring out what’s available and whether it’s a good deal or not can turn into more of a chore than it needs to.
We’re here to help. Throughout the day, we’ll be updating this page with the best Black Friday discounts and lightning deals so you don’t have to wade through 200 pages of sales to find the true hidden gems.
Keep in mind that many of the deals available throughout Black Friday only run for a few hours (or in limited quantities). Take Amazon’s aptly named Lightning Deals, for instance. These are intentionally active for a short period of time with a set number of the product available for purchase — once the timer gets to zero, or the deal reaches 100% claimed, the discount ends.
Our list is sorted by the newest deal first, and we’ll be updating it multiple times every hour. Check back frequently for the freshest Black Friday deals across all retailers like Best Buy, Amazon, Target, Walmart, and others.
Over the years, we’ve tested several Casper sheet sets and loved them all. Our current favorite is the Casper Hyperlite Sheet Set, which we recommend in our guide to the best sheets.
The Bissell SpinWave Robot Vacuum picked up all the pet hair on carpet in our tests and has a great assortment of mop attachments and accessories. The company is also committed to helping homeless pets and helps them find loving homes.
Wild One’s waterproof leash comes in a variety of fun and bright colors to choose from. Right now, you can save 20% sitewide at Wild One and get this adjustable leash for $58 with the Insider-exclusive promo code.
The uniquely designed Wild One Travel Carrier offers comfort and convenience in the air and at your destination. To save $20 on each carrier you purchase, enter code INSIDERTC20 at checkout.
Some of Wild One’s most coveted items are included in their walk and play kit. Choose from four different colors for your harness, leash and poop bag carrier. They’ll complete the package with three matching natural rubber toys, including the treat-dispensing twist toss and a triangle tug.
The Ecovacs Deebot Ozmo Pro Mopping System thoroughly cleans floors as opposed to pushing a wet cloth around. When paired with the Ecovacs Deebot Ozmo T8 AIVI Robot Vacuum, the two make easy work of time-consuming chores.
This 20-Volt MAX Brushless Compact 2-Tool Combo Kit includes 1 cordless Drill/Driver, 1 cordless Impact Driver, two 20-Volt MAX Lithium Ion Batteries, 1 charger, and a carrying bag.
The Aarke Carbonator III uses a simple pull-down handle to create intense levels of fizz, and its beautiful design will fit right in among your countertop appliances.
Get two MasterClass subscriptions for the price of one! Each subscription gets you access to all of MasterClass, so you can watch or sample unlimited celebrity and expert-led classes across a wide range of topics.
The mid-plush Brooklinen Down Pillow conforms well to different sleeping positions, making it the ideal pillow for people who shift throughout the night. It feels as good as pillows double its price.
The Brooklinen Heathered Cashmere Duvet Cover is brushed for extra softness and coziness. Not only is it comfortable, but it’s also designed with extra long corner ties and larger-than-average buttons to make changing your duvet cover easy.
The Brooklinen All-Season Down Comforter is a soft, light, and comfortable choice that’s airy and warm but remains breathable so you can use it any time of the year.
NordicTrack’s Commercial 2950 treadmill utilizes iFit’s library of more than 1,500 interactive workouts, folds easily to free up space, and has excellent speakers.
This bundle is a Target exclusive, and it includes an extra silicone egg rack and stainless steel steam rack for your pressure cooking needs. It’s only $60 right now — an excellent value for such a multifunctional kitchen appliance.
The i3+ costs considerably more than your average robot vacuum, but it also does a lot more than the average robot vacuum. It develops personalized cleaning schedules and empties itself.
This weekend bag is the leather version of The Everywhere Bag in nylon, but it’s just as durable. Great for a quick getaway for work or play, there’s room for clothes, a laptop, and travel essentials. It’s also great as an everyday bag when you need the extra space for workout gear.
The Fitbit Luxe is the company’s latest fitness band that comes with a sleek design and advanced health features like stress management and the ability to measure heart rate variation.
Typically, you can get a 3-month Game Pass subscription for $30. Right now, it’s only $20, a solid deal. This is the PC version, which gets you EA Play, exclusive member discounts, and unlimited to access to over 100 games.
The Solo3 headphones are perfect for commuting, studying, the gym, or zoning out during family road trips. They deliver clear audio, up to 40 hours of battery life, and five minutes of charging equals three hours of playback.
The Apple AirPods Pro look and sound better than previous-generation AirPods. Plus, they have noise cancellation built right into them and integrate perfectly with other Apple devices.
The ever-popular Nest thermostat can help you lower your energy bills. It’s compatible with a wide range of heating and cooling systems, though you’ll definitely want to make sure it works with your setup before you buy.
Black Friday is a yearly sales event that occurs at the end of November, right before the traditional holiday shopping season.
When is Black Friday 2021?
Black Friday always happens on the Friday after Thanksgiving. This year, Black Friday falls on November 26, 2021 at 12 a.m. local time.
How long do Black Friday sales last?
While Black Friday is technically one day long, the sales often being for days and even weeks around the actual shopping day, sometimes for a week after Cyber Monday. Due to shipping delays this year, some sales began even earlier.
What deals can you expect to find on Black Friday?
Because it happens a few weeks before December, Black Friday is a great time to buy and save on all your holiday gifts.
You can expect to find a lot of “doorbusters,” sales that drop prices to all-time lows across categories like tech, home and kitchen, and fashion.
While you can expect a wide range of sales, we recommend you go in knowing what you’re looking for so you don’t spend money on a flashy discount. Some historically great Black Friday deals have included big-ticket electronics ( like large TVs), Amazon Echo products, Xbox and Playstation games, Instant Pot, KitchenAid appliances, and various home products like toilet paper.
Additionally, the following product categories can especially offer great discounts:
Cyber Monday occurs three days after Black Friday (it falls on Monday, November 29 this year). However, we’ve seen Black Friday and Cyber Monday deals blend together into a week- or even month-long affair.
We recommend jumping on a good deal when you see it — especially when you can cancel your order or return it. If you do find a better deal on Cyber Monday and already made a purchase, you can also ask the original storefront to match the price and some retailers automatically refund you the difference.
For those shopping in person during Black Friday, we recommend doing so in these situations:
For expensive products
For major stores
For this year’s products
Will there be Black Friday shipping delays?
Shipping delays and major shopping holidays go hand in hand, and this year is no exception. Supply chain issues are especially cropping up this year, so it’s good to keep shipping deadlines in mind.
How does Insider find the best Black Friday deals?
We only choose products that meet our high standard of coverage — that we’ve either tested ourselves or researched thoroughly.
We compared the prices against other retailers and only included the deals that are the same or better (not including promotional discounts that come from using certain credit cards).
All deals are at least 20% off, with the occasional exception for products that are rarely discounted or provide an outsized value.
