Starting Tuesday, all Instagram users in the US can begin tagging brands’ products in their posts. Previously, this was only available to creator or business accounts. “Over the next few months” the feature will roll out to everyone.
Over the last few years, Instagram has gradually shifted towards selling products right from within the app and the latest update may make it more so that users can more easily identify products featured in photos and video posts, as well as stories. The app plans to eventually add Reels into the mix.
To tag a product, you’ll first need to tag…
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