Google has decided to issue a warning to employees about the upcoming changes for months and it has started cutting costs across the company. Earlier in December, Google decided to cancel projects and started winding down the internal incubation project Area 120. If that’s not enough, Google even shuttered Stadia, the online game streaming service that had a lot of potential.
It is safe to say that there are more changes on the way but the biggest one is that Google is apparently shifting its strategy altogether so it can start focusing on the hardware division.
Google Finally Realises the Strengths of the Pixel Phones as It Pushes Focus Toward Hardware
Based on a report from The Information, while there have been some significant cuts in the company, it looks like most of the hardware division is safe. As a matter of fact, Google has finally recognized this shifting trend in the Android market, the company has decided to focus more on hardware than on software.
In order to make sure that this happens, Google will be shifting labor from non-Google devices to focus more on its own products. The report states that there might be adjustments with staff that is working on Google TV being adjusted to work on Wear OS and the Pixel Tablet. In addition to that, the report also talks about cuts happening to the team working on Google Assistant for devices such as TVs, headphones, speakers, and more. As mentioned before, the bulk of the change will have to do with third-party manufacturers of such devices.
While this does look bad for the manufacturers, some of them will be supported like Samsung, Xiaomi, and OnePlus. Sadly, it is still a small number when compared to all the other manufacturers that are responsible for making Android products.
Even though this move by Google seems to be drastic, we still have to wait and see the consequences and how these are going to play out. So, let’s wait and see.
The post Google is Working on Strengthening its Hardware Division by Taking Resources Away from Assistant by Furqan Shahid appeared first on Wccftech.