The iPad family has witnessed a downward trend in sales, leading to reduced revenue for multiple previous quarters, with the Q1 and Q2 periods nothing to write home about. Fortunately for the company, its tablet range’s slump finally came to an end during the Q3 2024 earnings call, and what is even more surprising is that this segment recorded a 24 percent revenue increase year-over-year, making it the highest compared to all categories for this quarter. Thanks to the M2 iPad Air and M4 iPad Pro launches, Apple finally posted some healthy growth in this segment To recap, the iPad category […]
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