Whereas last year, every fashion person and their group of equally stylish best friends were wearing New Balance 550s on a daily basis, 2022’s sneaker of choice looks a bit different. Part of Gucci’s high-profile collab with Adidas, the German athletic brand’s classic Gazelle sneakers—which were first designed in the 1960s and have been worn by the likes of Kate Moss, Kristen Stewart, and Alexa Chung—are quickly becoming the most sought-after sneakers of the year, thanks to an elevated new color palette and gummy, logo-embellished soles. That, and a ton of new celebrity fans.
The latest to be photographed repping Gazelles from the collection is Don’t Worry Darling director Olivia Wilde, who is currently doing press for the movie in NYC and donning chic look after chic look to do so. Most recently, she paired a yellow-and-red version of the sneakers with a pair of dark ripped jeans, classic Ray-Ban Wayfarers, and the same tank tops your dad probably wears on a daily basis: Hanes’s ComfortSoft Tagless Tanks, which I personally buy on Amazon in packs of nine for just $26. On top, she threw on a chic black blazer and a not casual at all $35,000 diamond choker because why not?
Even with diamonds studding her neck, though, it was her sneakers that made the look stand out most. Below, shop her exact pair and more equally sought-after styles.
On Olivia Wilde: Hanes ComfortSoft Moisture Wicking Tagless Tank ($26); Ray-Ban Standard Classic Wayfarer 50mm Polarized Sunglasses ($213); Adidas x Gucci Gazelle Sneaker ($850); Anita Ko Zoe 18-Karat Gold Diamond Choker ($35250)
Wales Bonner’s Adidas collab is just as covetable as Gucci’s among the fashion set.
Celebs, from Mary-Kate Olsen to EmRata, are loving these easy slip-ons.
This color palette is so different from any on the market.
These are so retro and cool.
Obsessed.
The original Gazelles are dangerously cool as well (and very well priced).
These futuristic sneakers are an 11 out of 10.
I’ve had these in my shopping cart for weeks now.
These go with everything.
Everything The Row makes, I want, period.
Now to plan some fall hikes to wear these on.
Speaking of cool collabs, this one by Nike and Jacquemus is next-level.
So, yeah, I need these.
Not enough attention is paid toward Isabel Marant’s sneaker offering.
Tory Burch can do no wrong lately (just look at the brand’s S/S 23 collection for proof).
I can see Hailey Bieber wearing these with a cute Alo Yoga set to pilates.
I can’t believe I’m saying this, but Adidas Superstars are making a major comeback.
Trust me, everyone will want these in a few weeks/months. They’re the epitome of low-key luxury.
These only get better the more you wear them.
Next up: Bold Statement: Fashion People Are Bored With This Wildly Popular Sneaker Style