TikTok star Tatyana Joseph immediately hooked me with her relatable content and genius beauty tips. Not only does the content creator have the absolute best curly-hair tips, but she also happens to be a master at creating the perfect dewy, glowy makeup look that I strive for every day. Luckily for me, Joseph was kind enough to let me in on a few of her secrets. Normally, I’d expect such sorcery to cost a pretty penny, but you’ll be delighted to know that a lot of Joseph’s ride-or-die products are under the $30 mark. Whether you’re a fan of Joseph or this is the first time you’re discovering her content, she has great advice for anyone and everyone who’s into makeup and haircare. Keep reading for all her wisdom.
Joseph has a few tried-and-true makeup looks she says always work for her. “My three favorite looks are probably my gym/quick morning look, my natural-glow look, and my full ‘coming to take your man’ look,” she says.
For her morning look, she likes to keep it light with some mascara, filled-in brows, a little blush, and some pink lip gloss. For a next-level (but totally natural-looking) glow, she uses concealer under her eye area and dabs a bit on areas she wants to brighten or highlight. Then, she goes in with a contour product a few shades darker than her skin tone but skips the foundation. As a final touch, she’ll add something sparkly to her lids to really enhance the glow. She shares, “For for the last look, that’s where I go all out. Anything you can imagine to go all out with [in terms of] makeup, I do. But I usually only do this when I have somewhere very, very fancy to go or if I’m just in the mood. Best believe, though, the lashes come out for that look!”
Joseph also has some pretty amazing curls. She shares a ton of knowledge and hacks on her YouTube channel regarding her hair, but she decided to reveal a few tips here as well—I’m taking notes. “I always preface these [tips] by saying that this is what works for me, and if it doesn’t work for you, then you’re one step closer to finding what does! I noticed the most [hair] growth when I was getting my scalp cleaned and my ends trimmed more often, she says. “Find a line of products that make it easier for you to do your hair, and find a way to have more fun doing your hair. Taking care of it does become a task, and having the right tools on your side will make your life so much easier. Try to not keep product in your hair for more than four days. Have a weekly wash schedule that isn’t as deep as your wash day but allows some way for your scalp to breathe and your head to be cleaned of all residual product that eventually just builds up and blocks your scalp from doing what it has to do to grow properly.”
Take a peek below for even more of Joseph’s beauty hacks along with her all-time favorite products.
“I swear I have 50 bottles of Fenty Beauty’s Hot Chocolit, and the pink gloss in the same line has had my heart these past couple months. I also love the brand’s contour [sticks], concealers, and highlights.”
“This is still consistently my favorite foundation. I didn’t start doing makeup until college, but this was the first foundation ever given to me when I was allowed to wear makeup and has been the perfect fit since I wore it for the first time at my senior prom! Especially since it’s so light, it blends well into everything and covers perfectly while leaving a slight glow.”
“This hasn’t left my purse since I was given it as a gift, and I’ll continue to keep it stocked in my collection for everyday needs. It can go on top of any color, but more importantly, it perfectly goes on top of brown lip liners, which I personally love to use all the time, especially with it being fall now!”
“This brow pomade in Ebony paired with the Anastasia Beverly Hills brow brush is what I’ve been using on my brows for months because it slides on like butter and perfectly draws the lines I need. I don’t have very thick eyebrows (which has always surprised me considering I have so much hair on my head), so it does the trick with precision effortlessly!”
“[This palette] has been safely kept in my makeup box and has traveled the world with me over the last two years because the shimmer and the sparkle that it lays on your lids is magic, and I can’t do a look without some form of a perfect sparkle to detail it. It provides the perfect amount of sparkle to the point where it doesn’t look childish or chunky, but if you step in the right light, you steal the whole show.”
“The Too Faced Better Than Sex Mascara … and the Nyx Cosmetics On the Rise Volume Liftscara are a great combo or perfect solo. Even if you wear lashes, I do a coat on my real lashes to accentuate the lash look. Dark mascara makes brown eyes pop!”
Joseph’s love for MAC doesn’t stop at the brand’s foundation. She also considers its brushes a key part of her beauty routine.
When styling her curls, she uses the cult-loved Curl Enhancing Smoothie from SheaMoisture. It adds major definition and hydration with silk proteins, neem, and coconut oil.
Joseph loves the entire Mielle Pomegranate & Honey line because it’s lightweight but is designed for thick, curly hair to add hydration, definition, and smoothness.
Joseph also called out the Rosemary Mint line from Mielle as a favorite for its refreshing scent and ability to add life to her hair.
“Kim Kimble is great for the deep hair-mask treatments and [haircare] routines you do once a month for healthy upkeep!”
“[Using] aloe vera water is actually a hack I use heavily in my makeup routine. I spray it on my face in a little bottle before makeup, during makeup, while I’m setting makeup, if I get hot, and after my makeup is done. I spray it all the time, and I swear it gives me that sexy, dewy glow and keeps the makeup going smooth the whole process. I’m not a fan of matte looks, though—it’s glow or nothing.”
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