Here at Who What Wear, we have access to some pretty interesting data. No, not how many Deliveroos you’ve had this week or the number of texts you sent to your ex on Friday night, don’t worry. But we can see which products and brands are selling the most right now, and let me tell you, it’s fascinating. Often the hero buys we see taking off are explained by influencers or celebrities backing a certain item or even us editors sharing our favourite pieces on the reg. But sometimes we’ll look into the data, and it’s all you—our readers—advocating for the pieces you love and putting your money where your latest wardrobe crush is.
Plus, we’re lucky to have a Zara insider who can share what pieces are flying off the site right now, meaning you can snap them up before they go fully out of stock. You’re welcome.
So what’s proving incredibly popular at the moment, I hear you ask? Well, hold tight because I’m about to let you in on the secrets. Specifically, what the Zara best sellers are this month so far—because we all love a good lunch-break or pre-bedtime browse on the high street hero’s site, don’t we? This way, you get to cut through all the (thousands of) products on site, save time scrolling, and head straight for the best, and most popular, items available at Zara right now.
Keep scrolling, and you’ll see Zara’s current bestsellers, from designer-looking dresses to new versions of their internet-famous bombers. Enjoy!
Waistcoats are the breakthrough star of Summer 2023. Layer over t-shirts, or wear as is.
Great on their own, even better with the matching waistcoat.
Linen is clearly the fabric of choice for Zara shoppers right now—summer has officially arrived.
This comes in a number of cute colours and this chic striped version—it’s a great transitional piece.
This is so simple yet so elevated—I added it straight to my basket as well.
Zara’s bomber jackets are famously good, so it’s no surprise this new version if flying out.
Summer holiday season has arrived, and this is the perfect throw-on dress for it.
This is such a relaxed summer look that can work for the office, holidays or weekends.
A winner of a dress.
Light, airy linen is a saving grace come summertime, and this sleek white pair is truly timeless.
It’s hard to believe this sleek basket bag is from the high-street. Plus, you can personalise with embroidered initials.
Combine Y2K influences with a strapless cargo jumpsuit. The hard part? Choosing which colour to go for.
The easiest way to take you basics from day to night is adding a pair of standout heels.
If you’re looking to play with colour now the days are brighter, this dress should be on your radar.
There isn’t anything else like this on the high street right now. It looks so sleek and expensive.
I think I’ve found the perfect summer-in-the-UK dress.
Also available in green and black, although the latter is selling fast…
Exactly the kind of light layer you’ll be reaching for all spring and summer long.
This cargo denim skirt ticks off two of the season’s biggest trends in one.
Classic buys like this double-breasted blazer always fly off the shelves.
This bag is basically a work of art. I plan on carrying mine all through wedding season.
These have already been snapped up by TV presenter Rochelle Humes and influencer Orlaith Melia.
The khaki-olive hue of this satin dress makes it look premium.
The brand’s denim collection is constantly going out of stock, and for good reason. The wash on this midi skirt is just perfect.
Yes, macramé bag season is coming people. This tote is sure to come in handy, and can hold everything from a book and charger to towel and sunglasses.
Wear this over dresses or tees for an extra layer.
Yep, strappy sheer tops are back…
I’ll be copying this entire look, ASAP.
Trousers you’ll wear all year round are always a good investment.
You can’t go wrong with a pretty blouse come springtime.
Combine two trends with these denim kitten heels. Imagine them with white jeans and an oversized shirt… So chic.
Mark my words, crochet dresses will be big news this season.
The fit of these jeans is so chic.
Wear this with jeans and trainers at the weekend or over your shoulders with a shirt and trousers in the week.
A blue shirt + slouchy denim = a perfect combo.
I love these relaxed-fit striped trousers.
Up Next: The 9 Most Expensive-Looking Pieces on the High Street This Week
This story was originally published at an earlier date and has since been updated.