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Amazon; Alyssa Powell/Business Insider
Amazon Prime Day 2020 will be a massive event when it launches on October 13 and 14. Shoppers can expect big deals on products across all categories, including HD, 4K, and even 8K TVs.
If you’ve been searching for a brand-new 65-inch TV to watch your favorite shows, movies, and sports on, Prime Day could be the perfect time to find a home theater display at a nice discount. Smaller TVs and entry-level models ideal for bedrooms and casual buyers should also be on sale.
A few early TV deals are available right now, including a $100 discount on a 43-inch Toshiba Fire TV Edition HDTV. Last year’s Prime Day included deals on Samsung’s Q900 8K TVs, with models up to $3,000 off their full retail prices. TCL’s 5 Series 4K TV was also on sale for up to $300 off. We anticipate similar deals on more TV models for Prime Day 2020.
With that in mind, we’ve detailed a few TVs that will likely be on sale, along with early deals you can take advantage of right now. We’ll update this page with more Prime Day 2020 TV deals as soon as they go live.
For more Prime Day coverage, you can find all the best Prime Day tech deals here.
Early Prime Day TV deals
Prime Day 2020 doesn’t officially begin until October 13, but Amazon is already offering a couple early deals on select TVs. The early discounts listed below will be available until October 12 while supplies last.
As part of the early promotion, Prime members can get a 43-inch Insignia Fire TV Edition 4K TV for $100 off its regular price. Though this model doesn’t feature any fancy picture quality perks, like local dimming or Dolby Vision, the Insignia TV does offer integrated support for Amazon’s Fire TV streaming platform and basic HDR capabilities.
Meanwhile, shoppers looking for a decent budget TV with a smaller screen size can snag a 32-inch Toshiba Fire TV Edition HDTV for just $120. That’s $60 off the display’s full price. The TV only has a 720p resolution screen rather than 1080p or 4K, but at that size, the perks of a higher resolution display would be hard to see.
When is Prime Day?
Amazon Prime Day 2020 will start on October 13 and deals will keep coming through October 14. We’re anticipating various TV deals will go live throughout the two-day period, so be sure to check this page frequently for all the latest discounts.
Prime Day deals will only be available to Amazon Prime subscribers. If you’re not already a member, a Prime subscription costs $13 a month, or $120 a year if you pay for an annual plan. Prime memberships include several perks and benefits, like free two-day shipping on a ton of products, Prime video streaming, and more.
A free 30-day trial is available to new members. If you haven’t subscribed yet, you can sign up now to test the service for free and enjoy all the Prime Day deals when they launch.
What Prime Day TV deals to expect
Amazon has announced upcoming Prime Day deals on two TV models. An Insignia Fire TV Edition HDTV will be available for just $110, which is $60 off its regular price. In addition, a Toshiba Fire TV Edition 4K TV will be available for $210, which is $70 off its full price. Both models are currently out of stock, but more inventory will likely be added once the deals launch on October 13.
Other specific Prime Day 2020 TV deals haven’t been announced yet, but Amazon has confirmed that customers will be able to “save up to 30% on select Samsung and Sony TVs” during the event. We’ll have to wait until the sale begins to see exactly which models get discounted.
Based on last year’s sale, however, it’s likely that we’ll see a solid assortment of HD, 4K, and 8K TVs in a variety of sizes. Amazon has partnered with several smart TV companies, including Toshiba and Insignia, to integrate its own Fire TV OS into select models. Some of these TVs are already on sale, and it’s expected that more Fire TV Edition displays will be discounted on Prime Day.
Brand-new 2020 TVs from LG, Samsung, Sony, Hisense, TCL, and Vizio started rolling out to stores back in the spring and summer. Some deals have already been offered on a few of these new models during previous sales on Independence Day and Labor Day, so it’s possible that Prime Day could see more discounts on flagship and midrange 4K TVs.
A few 2019 TVs are also still in stock, so it’s likely that Amazon will mark down some of these older models in order to clear out inventory.
TV deals we saw last year
Last year’s Prime Day sale offered deals on many TVs across different price ranges.
Some notable models included Samsung’s Q900 8K TV lineup. The Q900 offers a whopping 8K resolution, and features Samsung’s QLED technology for expanded colors and bright HDR images. The TV ranges in size, but only the 55-inch model is currently in stock.
Samsung recently released three new 2020 8K TV models: the Q800T, Q900T, and Q950T. With that in mind, it’s possible that Prime Day 2020 will offer discounts on these new displays instead.
When it comes to more budget-friendly TVs, TCL’s 2018 5 Series 4K Roku TV was up to $300 off on Prime Day last year. While that older model is no longer available, it’s possible that TCL’s more recent 2019 5 Series or 2020 5 Series will be discounted for Prime Day. The 2019 5 Series TV is our current pick for the best affordable 4K TV overall, thanks to its solid picture quality and built-in Roku platform for easy streaming.
How to shop for a TV
TVs vary wildly in price, features, and size, so choosing the right display for your needs can be tricky. When it comes to budget models, you can now find smaller HDTVs for as little as $100. On the higher end, flagship 65-inch 4K TVs can go for $1,500 or more. The best 8K TVs can even cost over $10,000 depending on how big the screen is.
If you’re looking for a TV with home theater performance as a top priority, then you’ll want to opt for a 4K model with at least a 65-inch panel. The best 4K TVs feature an OLED screen, or an advanced LED screen with local dimming. These display technologies provide the highest contrast, deepest black levels, and brightest picture for impressive high dynamic range (HDR) images.
For shoppers who simply want a basic display for casual viewing, a smaller TV with a more affordable LED panel should be more than fine. Though picture quality won’t be as good as pricier TV models, there are plenty of solid budget LED TVs, including inexpensive models that still offer 4K resolution and built-in smart TV streaming platforms.
If you’re looking for even more TV recommendations, be sure to check out our continually updated roundup of the best TV deals and our various TV buying guides:
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