Biden’s administration could have big advertising implications

Hi! Welcome to the Insider Advertising daily for November 9. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com.

Today’s news: President-elect Biden’s administration could have big advertising implications, ex-ESPN employees talk about layoffs, and public relations firm MSL tries to prove that PR drives results.

• Patrick Coffee talked to experts who said Biden’s election could lead to a nationwide data privacy law and the creation of a consumer privacy protection bureau.
• They also expect more antitrust moves against big tech, anticompetitive e-commerce, and scrutiny over how cable providers collect and use data.
• Ruvin Spivak, associate general counsel of compliance at marketing holding company Material, said a first step could be re-establishing some version of a 2016 agreement that allowed for data sharing between the US and the European Union.

Read the full story here.

• Ashley Rodriguez and Travis Clark talked to ESPN about last week’s mass layoffs.
• People said they’d been bracing for layoffs as the pandemic ravaged Disney’s broader business and media reports hinted that ESPN would be the next unit to face job cuts.
• People got the news by phone their jobs were being eliminated.

Read the full story here.

Read the full story here.

More stories we’re reading:

• L’Oréal is taking more of its media-buying in house, and it’s another sign of the growing threat to traditional agencies (Business Insider)
• McDonald’s and M&M’s are among fast food, candy brands spending $1.8 billion advertising to kids, increasingly via child influencers (Business Insider)
• A top media-research firm made a 125-slide deck about how the explosion of streaming has redefined TV hits. Here are the 7 key takeaways. (Business Insider)
• POWER PLAYERS: Here are the 15 change-makers at Adidas paving the way for diversity and inclusion at the company (Business Insider)
• Centro, The Trade Desk see gains from COVID-19, political ads tailwind (Mediapost)
• Prop 24 — the California Privacy Rights and Enforcement Act — passed by voters. Here’s what publishers need know (Digiday)

— Lauren