The iPad Pro and the iPad Air launched earlier this week. While Apple is focused on launching the latest versions of the iPad, a recent poll by CIRP sheds light on iPad users’ upgrade cycle. The survey indicates that users are keeping their iPads for a longer duration and delaying upgrading to the latest models. A recent survey suggests that 40% of iPad users are extending the upgrade cycle up to 3 years or more According to Consumer Intelligence Research Partners (CIRP), 28 percent of customers retained their older iPads for longer than 3 years in 2022. This pattern changed […]
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