Hello and welcome to Insider Advertising for April 19. I’m senior advertising reporter Lauren Johnson, and here’s what’s going on:
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Advertising professionals say the pandemic has led to increased workloads that are causing burnout and some people to leave the industry.
Thomas Trutschel/Getty Images
Thomas Trutschel/Getty Images
Burnout is taking a toll on advertising employees’ mental health, and it’s causing some to quit
- Some ad agency employees say some clients have been demanding faster responses and shorter turnaround in the pandemic, Lindsay Rittenhouse and Patrick Coffee reported.
- Some reported working up to 75 hours a week to keep up, and others have quit, citing burnout.
- But fear of layoffs and losing clients has made it hard for employees and agencies to push back.
Read the story.
Also read: Advertising confessions: 9 current and former staffers at companies like WPP and Publicis share stories of pandemic burnout
“Bridgerton” is currently streaming on Netflix.
Liam Daniel/Netflix
Liam Daniel/Netflix
Netflix cancellations fell during the first quarter to their lowest level in 2 years, exclusive web-tracking data suggests
- Netflix made big subscriber gains amid the pandemic, and new data suggests it’s retaining customers, Ashley Rodriguez reported.
- Visits to Netflix’s cancellation page fell in the first three months of 2021, SimilarWeb found.
- Netflix reports earnings for the first quarter of 2021 on Tuesday.
Read the story.
Guests attend SHEIN Summer Pop Up Preview Evening on May 23, 2019 in London, England.
Dave Benett/Getty Images for SHEIN
Dave Benett/Getty Images for SHEIN
New data reveals the top 10 brands on Instagram, TikTok, and YouTube – from Shein to Epic Games
- New data reveals the most talked about brands on Instagram, TikTok, and YouTube in 2020, Sydney Bradley reported.
- Influencer-marketing platform HypeAuditor analyzed 12 million Instagram accounts, 4.5 million YouTube channels, and 5.2 million TikTok accounts throughout 2020.
- Shein, Netflix, and Fashion Nova came out on top.
Read the story.
More stories we’re reading:
- About a dozen OAN employees have quit in recent months as some staffers don’t believe the stories run on air, report says (Insider)
- Law firms, recruiters, and marketers dish on how they’re gearing up for a gold rush from New York’s blockbuster move to legalize cannabis (Insider)
- Startup founders, VCs, and lawyers open up about the dark world of dirty term sheets, where shrewd investors screw them over (Insider)
- Snapchat has become an on-demand delivery app for teens to score illegal drugs. Some kids are dying after taking one pill. (Insider)
- Facebook plans to go after Clubhouse – and podcasts – with a suite of new audio products (Vox)
- ABC News scrambles to fill top producer slot at ‘Good Morning America’ (Variety)
- The Oscars are a week away, but how many will watch? (New York Times)
Thanks for reading and see you tomorrow! You can reach me in the meantime at LJohnson@insider.com and subscribe to this daily email here.
Read the original article on Business Insider
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