Simply put, it’s our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry shampoo that will change your life, we will find it, test it, and let you know what we think. We’re not complaining. It’s a pretty fun gig, and we’ll volunteer to be beauty guinea pigs any day.
But one of the cool things to come out of this is finding out what products you’re loving and buying. It helps us figure out what you want to learn more about and what you’re into so we can bring even more personalized recs to you.
Because we share a lot of our favorites with you every single day, we recognize it might be hard to keep up. So we’ve decided to put together a handy weekly list of what we love and what you love—consider this a CliffsNotes, one-stop shop of what’s really trending and worth adding to cart at this very moment.
Take a look at what the Who What Wear universe (including editors, staffers, readers) is obsessed with right now, and if you don’t see a new favorite on this list, we’d love to know. Send us a DM.
Glossier’s Balm DotCom is one of those products you want to keep in every bag you own, in your car, on your desk… pretty much everywhere. Formulated with castor oil, beeswax, and lanolin, it leaves your lips super hydrated.
This cleanser made our list of the best skincare products under $50. The gentle formula works on all skin types. Ingredients include white willow bark to exfoliate and antioxidants to heal skin and protect.
Cracked, chapped lips can find sweet relief with this lip balm. It features shea butter, vitamin E, and Vaseline to soothe, repair, and create a barrier to protect lips.
Beauty editor Erin Jahns’s 71-year-old mom reviewed The Ordinary’s offerings, and she said her skin felt amazingly soft after using the peeling solution. Her review: “Because this is a peel, I was concerned that it would be too harsh or strong for my drier, sensitive skin, so I was a bit reluctant to use it. However, I had no negative skin reactions and only felt a slight tingling sensation in one small area on my cheek where I’d had a blemish that was in the process of clearing up. It was easy to apply and not the least bit messy or cumbersome like some peels I’ve seen.”
This cream is a cult favorite among beauty editors, celebs, and makeup artists, and that’s really not a surprise. The lightweight cream hydrates the skin, reduces any damage, evens tone, promotes a brighter appearance, and protects skin from free radical damage and other environmental factors.
This cleanser contains salicylic acid, which is a well-known acne-fighter. It works to unclog pores, exfoliate dead skin cells, and purify the skin. Use it twice a day—in the morning and at night—for the best results.
The mineral-based bronzer gives you a nice, natural glow. It doesn’t contain parabens or phthalates, and it’s sweat-proof, too.
The tinted moisturizer is a beloved classic. The sheer finish will give you a natural, no-makeup look. It’s also formulated with vitamins C and E to protect against environmental damage.
Yes, this is the third lip balm on our list of most popular items this week, but this one has a subtle tint so it gives your lips a little bit of color while also keeping them hydrated for six hours. It comes in 11 different shades, so you can take your pick.
Jahns proclaimed this one was even better than Glossier’s other popular brow product, Boy Brow. The pen allows you to fill in and define your brow with extra precision. It comes in three shades: blonde, brown, and black.
This mascara lengthens and thickens your lashes for a dramatic and literally eye-opening effect. It’s water- and heat-resistant so you don’t have to worry about it holding up throughout the day.
If you’ve been giving yourself a lot more at-home manicures, you’ve got to add some cuticle oil to your routine. This oil will moisturize and protect your cuticles and nails. It comes highly rated on Amazon with over 6000 ratings and 4.5 stars.
For long-lasting color, you can’t go wrong with Chanel’s classic nail polish. Its formula contains bioceramics and ceramides to strengthen your nails, and it also leaves a high-shine, lacquered look.
This castor oil made our list of the best hair growth products. Dermatologists say it might help with lash and eyebrow growth. And reviewers on Amazon said that this one can even work on your scalp.
Another one on our hair growth products list, this oil is made with castor oil, caffeine, rosemary oil, and biotin to help stimulate healthier strands. It works for both men and women. You can massage some drops into your scalp, put it into your shampoo and conditioner, massage from roots to tips, or apply it and wrap a hot towel around your hair for a steaming effect.
Some people regularly take biotin supplements for hair growth, but there’s also a shampoo option. This one contains essential oils for hair growth and dandruff treatment.
Who What Wear UK deputy editor Mica Ricketts used The Ordinary’s hair serum to help excessive hair shedding, and after about four months, her locks looked fuller and healthier. It works with straight, wavy, curly, and coily hair types, and fine, medium, and thick textures. And if you have a flaky or dry scalp, this might help, too.
There are a bunch of uses for these clips—whether you’re styling or blow-drying, coloring, bathing, or even working out—so chances are you’ll find them pretty handy. They work on all hair types.
Is a face mask brush essential? Not really. But will it make your self-care or skincare routine a little bit more convenient? Yes. Use the brush to apply face masks, serums, and peels with minimal mess.
Get rid of peach fuzz or groom your brows with these Japanese facial razors. Amazon reviewers say they also remove dead skin cells, too. Next up, celeb hairstylists say these are the only masks that truly reverse damage
