Apple Retains Its ‘Most Valuable Brand’ Title From Kantar For The Fourth Year In A Row, With Its Total Worth 36 Percent Higher Than The Second Most Valuable Firm

OSTN Staff

Apple most valuable brand for the fourth year in a row

A 20th BrandZ report published by Kantar ranks Apple as the most valuable brand in the world for the fourth year in a row. A total of Global Top 100 brands were a part of the leaderboards, with the valuation of all these companies coming to an impressive $107 trillion. Out of multiple firms, Apple did not just obtain the highest accolade, but was the only one out of the 100 to cross the $1 trillion barrier. New report gives Apple a valuation of $1.29 trillion, while Google, the second most valuable company, did not even cross the $1 trillion […]

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