Fashion

Paris Fashion Week Street Style Was A Lesson In Transitional Dressing

Rounding out a busy month of street style inspiration and surprisingly wearable runway trends, Paris Fashion Week — the city ...

Are Skinny Jeans Actually Over?

I remember my first pair of skinny jeans tragically. Maybe because they were. At 12 years old, I convinced my ...

A Fashion Insider’s Guide to Southern America—What to Eat, Shop and Pack

Welcome to Out of Office, Who What Wear UK’s chic travel guide that provides you with the most stylish take ...

9 Major Shoe Trends That Will Be Everywhere This Autumn

It’s time to delve into one of my favourite topics to write about, and that’s autumn. With a summer season ...

“As I Style and Transform My Hair, My Personality Changes, Too”

This is Texture Talk, our long-running column that deep dives into the dynamic world of curly hair, from crowns of ...

Victoria Beckham Just Wore Puddle Pants in the Most Parisian Way

Victoria Beckham has had quite the weekend. During a trip to Paris that saw the debut of her S/S 24 Victoria Beckham collection ...

All The Fashion Items You Should Try This Fall, According To R29 Editors

The leaves are starting to turn and sweaters are coming out of storage. However you feel about fall, it’s time ...

All The Inspiration You Need For Your HBCU Homecoming ‘Fits

Welcome to Fashionably Black!, a style and culture guide for Black people highlighting the cultural moments, pioneers, and conversations we’ve ...

The 24 Best Travel Pants That Aren’t Leggings

Heading off on a trip and don’t know what to wear? Before you rummage for bottoms in the back of ...

Amazon Is Home To All The Best Fall Fashion Deals — Up To 75% Off Levi’s, Steve Madden, & More

As you begin to curate your list for Amazon Prime Big Deal Days, don’t forget about all the hefty fashion ...

A Top Manicurist Told Me These 5 Nail Colours Will Be So Popular in October

Halloween is only four weeks away, and it’s officially pumpkin spice latte season, which can only mean one thing. It’s ...

6 Simple Autumn Outfits That Prove Jeans Can Look So Elegant

Good-quality jeans are arguably the wisest investment you can make for your daytime wardrobe. Casual and classic, simple and versatile, true-blue denim has proven time ...

It’s Official: This is the One Dress Trend All Our Editors Are Buying Right Now

A good capsule wardrobe couldn’t really call itself such without a handful of staples that you reach for year after year, ...

The Best Viral TikTok Beauty Products of 2023

Is TikTok the ultimate beauty influencer? With its unwavering ability to catapult a beauty product, new or old, to viral ...

11 Under-the-Radar High-Street Brands That Are Just as Good as Zara

Although the big-name high-street brands like Zara and H&M still have a place in our wardrobes, there’s something exciting about coming across a lesser-known label. ...

22 Expensive-Looking M&S Items I’m Adding to My Autumn Wish List

The beginning of autumn calls for a wardrobe refresh. I’m not talking about anything too drastic; a cashmere knit here, a pair of ankle ...

6 Autumn Trends Marks and Spencer Is Already Backing in a Big Way

It’s no secret that Marks and Spencer is a reliable source of frugal wardrobe foundations. Its range of cotton underwear, basic tees and sturdy denim are all ...

According to Experts, We’ll All Be Dyeing Our Hair These 5 Colours This Autumn

If you ask me, autumn and winter are the best months for experimenting with new hair colour trends. There’s something about ...

Trust Me—Every Beauty Expert Is Hyped Up About These 17 Perfumes

New season, new scent is an adage I live by, so what better time to switch up your signature scent than ...

Forget the Trends—These 8 Nail Colours Will Always Be Popular

There are so many nail trends to try this summer. From angel nails to blueberry milk nails and even glazed donut nails, we’re ...

4 Elevated Yet Easy Dress-and-Boot Pairings to Try This Autumn

As much as I love them and wouldn’t be able to get dressed on the regular without them, I’m getting ...

9 Autumn Outfits That Will Make Getting Ready for Work Easier

There are so many things we love about autumn: The leaves changing to magical colours before falling and crunching under ...

The 13 Best Foundations for Mature Skin, Ranked by a Beauty Editor

The idea that your beauty routine should change with your age is nothing new – the wording “formulated for mature skin” is ...

H&M’s Boots Are So Chic, Everyone Will Think They’re Designer

Boot season has arrived! I, for one, couldn’t be happier. As an autumn girl at heart, the excitement I feel when I slip ...

8 Autumn Trends I’m Skipping and 8 Timeless Alternatives I’m Wearing Instead

At Who What Wear UK, we’re firm believers in smart shopping, and we will always recommend investing in pieces that will stand the ...

This Vintage Dealer Wore a Crochet Top and Trousers for Her Spanish Wedding

Welcome to the first Who What Wear UK Weddings, the destination for style-minded weddings. Expect insightful tips straight from the newlyweds, ...

Over 60 Years Later, These Are Still the Shoes Every Fashion Editor Wants

Despite the fact that the iconic two-tone Chanel pumps were designed over 60 years ago, they’re still one of the most-coveted ...

5 “Dated” Trainer Trends Our Editors Are Passing on This Season

Trends come and go, and they’re largely subjective to start with. What one person loves might be considered a fashion crime to ...

9 Instagram Outfits I Plan on Re-Creating This Month

Dressing for autumn is one of our favourite sartorial endeavours. Cosy knitwear, leather separates and chic boots are things we’ve ...

33 New-In Pieces From COS, Mango and H&M That You’ll Mistake for Designer

I think it is safe to say that the British high-street rarely disappoints. Whether you’re after a dress for a special occasion, ...