Business

JOIN OUR LIVE EVENT ON SEPT 8: How to market your business with student athletes

gymnast spreads her arms and smiles
Abby Heiskell of the Michigan Wolverines competes in the floor exercise during the Division I Women’s Gymnastics Championship held at Dickies Arena on April 17, 2021 in Fort Worth, Texas.

This summer, the NCAA opened up a whole new market of influencers and entrepreneurs by instating an interim policy allowing college athletes to earn money off of their image and likeness. These students are the next round of power players in their generation with the ability to sign onto sponsorships, brand campaigns, and ambassador programs.

In this webinar, experts will explain how businesses of any size can maneuver this new market. We’ll talk about how to navigate individual college guidelines and state laws, the legal parameters of drafting contracts for student athletes, what incentives these burgeoning influencers will request to sweeten their deals, and what these partnerships could do for small businesses.

Join us for our free event on September 8 at 1 PM EST/10 AM PST.

Meet our panelists:

  • Tim Nevius, NCAA investigator and founder of Nevius Legal
  • Jon Chanti, executive vice president of influencer marketing agency Viral Nation
  • Third panelist, TBA

Topics to be discussed include:

  • The latest developments of the NCAA’s policies and how colleges across the country are responding.
  • What legal considerations businesses should keep in mind when working with student athletes.
  • How businesses can get student athletes to represent their brands.
  • What student athletes look for in brands and what they expect in their contracts.

There will also be an opportunity to ask questions live during the webinar.

You can sign up here for our event.

Read the original article on Business Insider

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