Last year Apple launched the iPhone 12 and 12 Pro (starting pre-orders in mid-October), followed by the iPhone 12 mini and 12 Pro Max (in early November). This year Cupertino may launch all four models simultaneously and at an earlier date too, based on evidence spotted in an ecommerce app in China.
The following screenshot was posted by @PandaIsBald and was reported on by IT Home. It shows that all four iPhone 13 models will go on sale on September 17. This is for China, but the country should be in the first wave.
A screenshot revealing the September launch schedule for the iPhone…
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